How Does a Color Run Work? School A Thon’s Color Run Information
School-A-Thon’s Color Run fundraiser combines the excitement of a color run with a proven fundraising program designed to help schools raise more while simplifying the planning process. From personalized fundraising tools and student incentives to event materials and one-on-one support, we provide everything you need to host a fun, organized, and profitable fundraiser.
Explore the color run information below to learn how a color run works, what’s included with School-A-Thon, how the fundraiser operates, and what your school can expect from planning through event day.
An Easier Way to Collect Donations
The School-A-Thon fundraising system gives schools multiple ways to collect donations while making it easy for families to support participants.
Online Fundraising
Every participant receives a personalized fundraising website to collect donations online. Built-in sharing and tracking tools make fundraising simple for families and supporters.
Traditional Donation Collection
School-A-Thon also supports traditional fundraising with printed materials for in-person donations. Organized collection tools help keep fundraising simple for volunteers and families.
Family & Friends Color Club (Optional)
Invite family members and friends to join your fundraiser through the optional Family & Friends Color Club. Expand participation while creating additional fundraising opportunities.
Fundraising Designed for Maximum Profit
School-A-Thon helps your school maximize fundraising through a straightforward profit-sharing model and optional sponsorship opportunities that can increase revenue.
Sponsorship Options
Banner advertising on your custom event website gives your school another way to raise funds. Schools keep 100% of the advertising revenue to help offset event expenses.
Profit System
As your fundraising totals grow, so does the percentage your school keeps, providing an added incentive to encourage participation and maximize donations.
| Total Donations Raised | School Profit |
|---|---|
| $12,500 or more | Keep 70% |
| $7,500–$12,499 | Keep 60% |
| Less than $7,500 | Keep 50% |
Everything You Need to Host a Successful Fundraiser
School-A-Thon provides the resources, materials, and support needed to take your fundraiser from kickoff to event day.
Planning Resources & Promotional Materials
School-A-Thon provides the planning resources, expert guidance, and promotional materials needed to organize a successful fundraiser. From kickoff through event day, you’ll have the tools to build excitement and keep your campaign on track.
Student Incentives & Awards
Keep students engaged throughout the fundraiser with participation prizes and milestone rewards. Awards are cumulative, seasonally updated, and pre-packed by student and classroom for easy distribution.
Event-Day Essentials
School-A-Thon provides the race-day supplies and color powder needed to create a fun, organized, and memorable experience. Event-day materials help simplify setup so volunteers can focus on delivering a great experience.
A Colorful Celebration That Brings Everyone Together
Event day is where your fundraiser celebration comes to life. Participants make their way through a course with Color Blast Stations before celebrating together with one final Color Blast.
Color Blast Stations
Participants run or walk through Color Blast Stations positioned throughout the course, where volunteers toss vibrant color powder into the air as they pass. Each station features a different color, creating an increasingly colorful experience from start to finish.
The Final Color Blast
At the finish line, every participant receives an individual color packet for the signature Color Blast. Inspired by the Holi Festival of Colors, everyone tosses their powder into the air together during a group countdown to celebrate the end of the event.
Bring Color to Your Next Fundraiser
Ready to see if a School-A-Thon is the right fit for your school? Our team is here to answer your questions and help you plan a successful fundraising event. Request more information to get started!
Frequently Asked Questions
DO NOT DELETE
How does a color run work?
The only items not included are event t-shirts and after-party expenses. Event t-shirts can be purchased through School-A-Thon for $5 per shirt.
What does my school need to provide?
School-A-Thon provides the fundraising system, event materials, and expert support to help your school host a successful Color-A-Thon. Your school is responsible for a few key items to personalize and operate the event.
Your school will provide:
- Volunteers to organize and manage the fundraiser
- Participant and volunteer T-shirts ($5 per shirt)
- Optional event-day refreshments, entertainment, or celebration activities
- Creative ideas and school spirit to make your Color-A-Thon unique
Because the fundraiser is volunteer-led, your school maintains control over the event while maximizing fundraising profits.
Who can participate in the final event?
How does School-A-Thon help schools manage fundraising and donation collections?
To help streamline the process even further, School-A-Thon provides credit card processing for online registration fees, pledge collection envelopes for each participant, and pre-printed parent letters explaining the fundraiser and donation process. These tools help schools stay organized while making fundraising simple for students, families, PTOs, and volunteers.
How do families donate to the fundraiser?
How much goes back to our school or organization?
BUT, YOU CAN MAKE MORE!!! Schoolathon provides an area on your group’s website where you can insert online “Banner Ads.” Basically, you can sell ad space on the group’s website and keep 100% of the proceeds from the ad sales. Up to 30 ads can be entered, and you set the ad prices – up to $500 each. You just provide us with the artwork and a link (optional), and we add them to the site.
Does School-A-Thon provide marketing materials for the fundraiser?
What is included for the race?
Are there rewards and incentives for students who reach fundraising goals?
Where can I buy color dust for the race?
Schools do not need to purchase color dust separately when partnering with School-A-Thon. The program includes bulk color dust and individual color packs as part of the fundraiser package, helping simplify planning and event preparation for schools.
Does School-A-Thon offer support during the process?
How Can Schools Offset Event Expenses?
Since schools keep 100% of banner advertising revenue, these sponsorships can significantly reduce out-of-pocket costs while providing additional fundraising opportunities.
Tools To Help You Raise More Money
Personal Donation Website
Each student receives their customizable site.
- Ability to upload custom picture of themselves.
- Students set their goals and monitor their progress.
- Email friends and family near and far.
- Instantly upload to Instagram, Facebook and other social media.
- Accepts credit cards.
- Neighborhood donation base to world wide!
Donation Envelope
Pledge Envelope and Parent Letter
- Customize for your group
- Allows in-person donations and money collection
- Easy turn-in – sealable envelope keeps money safe.
Incentive Program
In-School Program to Boost Participation
- Options for instant Prize Give-Away for online registration and first donation
- A fun reminder for the students
- WE PROVIDE YOU WITH THE INSTANT PRIZES AT NO CHARGE! Prizes change from season to season to keep it new and exciting!







